Job DescriptionsFranchise Opportunity Marketing
- Prepare and execute the marketing strategy for Company’s’ franchisee opportunity: attracting newer
franchisees.
- Develop the budget for franchise development. Monitor and ensure that budgets are met.
Franchisee Identification, Selection and Development
- Identify and research potential markets to launch new franchisee and advise GM of new opportunities
- Screen potential franchisee by analyzing investment requirements, franchisee’s potential, and financials,
franchisee experience and vision.
- Finalize the deal with franchisee by negotiating terms and conditions of each franchisee agreement.
- Responsible for the launch and development of the franchisee as per the agreed terms and conditions.
Franchisee Management
- Assist in the development of Franchise Business Plans.
- Ensure the financial performance and revenue targets of the franchisee is achieved through analysis of its
Profit & Loss and KPIs as well as Standard Operating Procedures of the company.
- Ensure the financial performance and revenue targets of the franchisee is achieved through analysis of its
Profit & Loss and KPIs as well as Standard Operating Procedures of the company.
- Support the day-to-day management of franchise. Advice and support franchisees with all areas of their
business including: store standards, stock management, customer relationship, staffing and recruitment,
finances and payments, cost control, expansion.
- Ensure franchisor suggested systems/ processes are deployed & practiced in the franchisee.
- Ensure that Company’s brand is communicated and maintained in all franchisee communications and
marketing activities.
- Ensure that the franchisee is in compliance with legal and statutory policies and procedures.
- Franchise legal responsibilities – ensure franchise agreement renewals, fee/ payment collection, and
keeping franchise agreements up to date with current legislation.