บริษัท เอ็มเค เรสโตรองต์ กรุ๊ป จำกัด (มหาชน)

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Jun 12, 2025

Marketing Manager - Membership System (Privilege & Retention)

Location

Bang Na, Bangkok

Salary

Based on experience

Vacancies

1 อัตรา

Hybrid Work

Online Interview

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Job Descriptions

Main Responsibilities : - Develop and implement retention campaigns to increase usage frequency and loyalty. - Plan and execute effective retention activities, including membership platform, database, social media, display advertising and other customer touchpoints. - Work collaboratively with crossed-functional team to deliver effective action plans. - Create and generate reports, dashboards, and data visualizations to provide insights into customer behavior and trends. - Track and report campaign performance against sales target / forecast and analyze for campaign improvement. - Provide competitor analysis on member offering and campaigns by identifying market trends, consumer voice, price / business models and sales. - Gather and analyze customer feedback to continuously improve products, service, and the overall customer experience.

Qualifications

5+ years’ experience in Casual Dining Restaurants(CDR), Quick Service Restaurants(QSR), FMCG, or any related industries in Marketing field
At least 5-8 years analysis experience in Customer Insight, CRM, and Loyalty program
A minimum of Bachelor’s Degree in Marketing, or Management-related field
Experienced in management of analytic customers, including familiarity with the main methodologies and tools utilized in delivering BI

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Contacts

ฝ่ายทรัพยากรมนุษย์

บริษัท เอ็มเค เรสโตรองต์ กรุ๊ป จำกัด (มหาชน)

1200 ถนนเทพรัตน (ปากซอย บางนา-ตราด ซอย 30)

Bang Na Tai Bang Na Bangkok 10260

Tel. : 02-836-1000 ต่อ 1208, 1214, 1251

Email : mkrestaurant_194@trustmail.jobthai.com (Email for job application & inquiry)