Job DescriptionsResponsibilities:
1) Strategic Planning & Budget Ownership
- Develop data-driven marketing strategies aligned with company goals.
- Plan and control marketing budgets with a strong focus on performance and cost efficiency.
2) Hands-on Campaign Management (Offline / Online / Event)
- Lead the end-to-end execution of marketing campaigns across multiple channels, including online, offline, and onsite events.
- Coordinate promotions, product launches, brand activations, and seasonal campaigns with measurable impact.
3) Branding & Communication Excellence
- Craft compelling content and messaging that resonates across social media, websites, email, print, and other media.
- Maintain brand tone, consistency, and visibility across all touchpoints—both internal and external.
4) Team Leadership & Cross-functional Collaboration
- Lead by example—mentor, coach, and support the marketing team to deliver high-quality output on tight timelines.
- Work closely with sales, product, creative, and digital teams to align on common goals and customer-centric strategies.
5) Market Intelligence & Performance Analytics
- Analyze market trends, customer insights, and campaign performance to refine marketing strategies.
- Monitor KPIs and turn marketing data into actionable improvements for future initiatives.