NGG Group

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Jul 26, 2024

Brand Manager (เคยมีประสบการณ์ทาง Jewelry หรือ ทอง มาก่อน)

สถานที่ปฏิบัติงาน

Yan Nawa, Bangkok

เงินเดือน

40,000 - 50,000

อัตรา

สัมภาษณ์งานออนไลน์

สมัครงาน

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Job Descriptions

Develop and implement comprehensive brand strategies that align with the company's objectives and market trends. • Analyze market trends, consumer insights, and competitive landscape to identify growth opportunities. • Collaborate with design and product development teams to ensure new products align with brand strategy and consumer expectations. Marketing and Promotions: • Plan and execute marketing campaigns, including digital, print, and in-store promotions. • Develop content and manage the creation of advertising, marketing materials, and social media content. • Coordinate with external agencies for creative design, PR, and advertising needs. Brand Communication: • Ensure consistent messaging and brand voice across all channels. • Manage the brand's presence on social media platforms, websites, and other digital channels. • Develop press releases, newsletters, and other communication materials. Product Management: • Oversee product launch processes, from concept to market introduction. • Work closely with sales and distribution teams to ensure product availability aligns with marketing campaigns. • Monitor product performance and provide insights for improvements. Market Research and Analysis: • Conduct regular market research to stay updated on industry trends and consumer preferences. • Analyze sales data and campaign performance to measure the effectiveness of marketing efforts. • Use insights from data to make informed decisions on future campaigns and product developments.

Qualifications

3+ years of experience in brand management, preferably within the jewelry, fashion, or luxury goods industry
Proven track record of successful brand development and marketing campaigns
Strong understanding of branding principles and market dynamics in the jewelry industry
Excellent communication and interpersonal skills
Creative thinking and the ability to translate consumer insights into effective marketing strategies
Strong analytical skills and the ability to interpret market data
Leadership skills and the ability to work collaboratively across departments
Passionate about jewelry and the luxury market
Highly organized and detail-oriented
Ability to work under pressure and manage multiple projects simultaneously
Innovative and forward-thinking