Job DescriptionsBrand Design & Identity
Develop and refine the visual identity: logo, colors, fonts, graphic style
Design packaging, labels, print, and physical brand assets (booths, apparel, signage)
📖Social Media & Content Creation
Create and schedule Instagram content (posts, Reels, Stories) focused on the kitchen and farm
Build monthly content calendars with strong storytelling and viral potential
Personally shoot engaging content, but collaborate with videographers/editors when needed
Example formats: smoothie/recipe videos, farm Reels, and behind-the-scenes moments
🤝 KOL & Influencer Outreach
Identify and pitch to Thai and international influencers
Build partnerships and drive UGC campaigns
Monitor results and optimize strategy based on content performance
🎯 Brand Strategy & Messaging
Define and maintain brand tone, personality, and messaging
Support product launches, seasonal campaigns, and marketing events
Ensure all creative work reflects customer insights and voice