Job DescriptionsMedia Strategy Development:
- Develop and implement impactful media strategies that align with campaign objectives, target audiences, and current market trends. (Ability to contribute to creative and KOL strategy development will be a strong advantage.)
Media Planning and Buying:
- Set performance benchmarks (EST.KPI), allocate media spending efficiently, and monitor campaign progress to drive better results.
Performance Analysis and Optimization:
- Analyze campaign performance by tracking results, identifying key metrics, and translating data-driven insights into strategic learning and actionable improvements.
Effective Teamwork:
- Demonstrate strong teamwork skills and effectively collaborate with cross-functional teams.