รายละเอียดงานResponsibilities
•Responsible for local market (Modern trade and Traditional trade) and brand development
•Execute and boost the sales via campaign activity both offline and online campaign throughout the trade channels.
•Market visits- monitoring competitor activities, pricing strategy, current promotions, and stock level across POS (point of sale)
•Market spend optimization and helping dealers/distributors/ showroom to sell out the stock through various ATL/BTL activities and the season cycle.
•Forecasting for various trade deals, consumer offers and passing it to the demand planning team as per the agreed cycle planning calendar.
•Monitoring stock movement to store, suggesting promotions or trade deals on slow moving or near expiry products or promotions.