Jun 25, 2025
CRM Manager – Jewelry Retail Business
Location
BTS Chong Nonsi, Saint Louis
BRT Sathon
SalaryBased on experience
Vacancies1 Apply
Job Descriptions
Job Title: CRM Manager – Jewelry Retail Business
Location: [floor 10 Bangkok city tower]
Employment Type: Full-time
Job Summary
We are seeking a strategic and data-driven CRM Manager to lead customer relationship strategies for our high-end jewelry retail business. The ideal candidate will be responsible for enhancing customer engagement, loyalty, and lifetime value by developing tailored CRM initiatives across digital and offline channels.
Key Responsibilities
Design and implement end-to-end CRM strategies to drive customer acquisition, retention, and reactivation across all customer touchpoints.
Oversee the CRM platform (e.g., Salesforce, HubSpot, or a proprietary system), ensuring optimal use of customer data and campaign tracking.
Segment customer database and build automated, personalized campaigns (email, SMS, push notifications) based on behavior and lifecycle stage.
Lead customer loyalty and membership program development, including benefits, tiering, and reward mechanisms.
Analyze customer data and campaign results (e.g., CLV, churn rate, conversion rate) to derive insights and propose actionable improvements.
Collaborate cross-functionally with marketing, sales, IT, retail operations, and merchandising teams to align CRM initiatives with brand strategy.
Manage CRM-related KPIs and dashboards; prepare monthly performance reports and insights for senior management.
Ensure data collection and usage are compliant with privacy laws (e.g., PDPA, GDPR).
Train and guide internal teams in CRM best practices and tools usage.
Success Metrics (KPIs)
Customer retention rate
Loyalty program engagement
Campaign performance: Open rate, CTR, CVR
Increase in CLV (Customer Lifetime Value)
Churn reduction
Growth in database size and segmentation quality
Qualifications
- Bachelor’s or Master’s degree in Marketing, Business Administration, Consumer Psychology, or a related field.
- Minimum 5 years of experience in CRM, digital marketing, or customer data management, preferably in retail or luxury brands.
- Strong knowledge of CRM platforms (e.g., Salesforce, Microsoft Dynamics, Klaviyo) and marketing automation tools.
- Proficient in data analysis and visualization tools (Excel, Google Analytics, Tableau, or Power BI).
- Strong analytical, strategic thinking, and project management skills.
- Excellent interpersonal and cross-functional communication skills.
- Understanding of customer behavior in the luxury/lifestyle retail space is a strong advantage.
BenefitsSee all Benefits.
How to apply
- ท่านที่สนใจ สามารถส่ง Resume และเอกสารสมัครงานมาที่ อีเมล์
- สมัครด้วยตนเอง (เดินทางสะดวก ใกล้ BTS ช่องนนทรี)
อาคารบางกอกซิตี้ทาวเวอร์ ชั้น 10 ถ.สาทรใต้
Contacts
ฝ่ายทรัพยากรบุคคล
บริษัท ยูบิลลี่ เอ็นเตอร์ไพรส์ จำกัด (มหาชน)
179 อาคารบางกอกซิตี้ทาวเวอร์ ชั้น 10 ถนนสาทรใต้
Thung Maha Mek Sathon Bangkok 10120
Tel. : 083-842-8642, 083-842-8634
Email : jubilee_79@trustmail.jobthai.com (Email for job application & inquiry)
Fax : 02-625-1103
Website : https://www.jubileediamond.co.th/
Location
Thung Maha Mek Sathon Bangkok
Directions
- รถไฟฟ้า BTS ลงสถานีช่องนนทรี (ทางออกหมายเลข 2)
Application Methods
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